4 Comments

Wow! Very well researched. Nerds like me love this shit.

New subscriber.

Honestly I think about 99.999 percent of Nirvana fans had no clue about the deodorant reference and definitely had no idea who Bikini Kill was in 1993.

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I always thought the line was just something funny and cynical but the company didn’t get the joke and named their product based on the popularity of the top song of the day... very interesting rabbit hole. Think I’ll throw on some Nirvana today

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TEEN SPIRIT deodorant was introduced in or around 1987/88. I was a full grown adult then and recall laughing at the marketing campaign with college friends who also thought it ridiculous…If it looks like Teen Spirit…..etc.

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What strikes me reading your rabbit hole story is this: memories are notoriously unreliable, and p.r writers and musicians (and journalists) are prone towards hyperbole.

“People say believe half of what you see son, and none of what you hear. But I can't help being confused, if it's true please tell me...”

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